Most people use ChatGPT for quick tasks – writing a social media post, answering a question, or drafting a paragraph. It’s useful, but if that’s all you’re doing, you’re barely scratching the surface of what’s possible.The real power of ChatGPT lies in Custom GPTs. With them, you can create your own AI assistant that works exactly how you want it to. It can follow your tone of voice, use your templates, and help with specific jobs inside your business. And the best part? You can build one in under an hour. No coding required.
What is a Custom GPT?
Think of a Custom GPT as your own version of ChatGPT, trained to think and respond like you. You set the rules. You decide how it should write, what knowledge it should have, and what tasks it should focus on. Once you do, it becomes an assistant that’s tailored to your business.
Here are just a few examples of what a Custom GPT can become:
- A proposal writer that uses your language and structure every time
- An email creator that understands your workflows and tone
- A support assistant that answers questions about your products
- A content helper that drafts posts that sound like you wrote them
- And do much more
Once set up, it will do around 95% of the work. All you have to do is review, tweak, and approve.
Real-world example: Proposal writing without the pain
Writing proposals from scratch can eat up hours every week. In reality, most proposals are 95% the same as the last one. It’s only small details that change. Yet many businesses still start from a blank page every time.
With a Custom GPT, you can upload your structure, your tone, and your key messages. Then, when you need a new proposal, the AI drafts it for you. You review the final details and it’s ready to send.
It’s like having an assistant who already knows your style and never gets tired.
Another powerful use: Evergreen email campaigns
At MarketerM8, we build automated email campaigns that run all year round. We call them evergreen campaigns because they keep sending valuable messages to people who haven’t yet said yes or no.
The biggest barrier for most businesses is writing enough emails to power these workflows. It’s time-consuming and often gets pushed to the bottom of the list.
That’s where Custom GPTs change the game. We’ve built one that writes 36 evergreen nurture emails based on your brand, tone, and topic ideas. It asks you a few questions and then builds the whole sequence for you. All that’s left is to review and schedule.
It takes a job that used to take days and reduces it to minutes.
What you’ll learn in our free workshop training
We’re running a free session called ChatGPT – Custom GPTs For Beginners, where we’ll walk you through the process step by step.
You’ll learn:
- What Custom GPTs are and how they work
- How to build one from scratch without writing a line of code
- Real examples you can copy for sales, marketing, support, and admin
- How to upload templates, knowledge files, and prompts
- Mistakes to avoid when creating your first GPT
Join the free workshop training
Friday 3rd October at 12:00 PM
Live on Zoom
When you join, you’ll get:
- Access to the live session
- A replay if you can’t make it live
- Practical templates to help you build your first Custom GPT quickly
Stop thinking of ChatGPT as a one-size-fits-all tool and start building an assistant that works exactly how you need it to.
Click here to register for the free Custom GPTs for Beginners workshop
