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6 Reasons You Need a CRM / Marketing Automation Champion

A CRM / Marketing Automation Champion is a team member who is assigned to spearhead your CRM / marketing automation efforts. This person has to want to be and enthused to be the CRM and marketing automation champion  This person is in charge of the strategy, implementation, onboarding & training of team members and troubleshooting when issues arise. You are more likely to succeed with your CRM...
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Why do 98% of marathon runners succeed, while 96% of business owners fail?

When you look at the percentage of runners that start the London Marathon and then don't finish you will see it is less than 2%. In other words, 98+% finish the London Marathon. And this relates beautifully to business. So in this instance, we take "winning" in business as reaching a £1M turnover business. Only 4% of businesses reach £1M turnover. So imagine only 4% of people finished the L...
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EC Clarity – A step-by-step guide to business growth

entrepreneurs circle EC Clarity
One of the biggest problems we face as entrepreneurs is not knowing if we're doing the right stuff (at the right time!) to grow our business. There hasn't been a step-by-step guide to business growth - until now! That's what the Entrepreneurs Circle is currently offering with its unique 'EC Clarity Programme'. What To Do – How To Do It – And Help To Get It Done. And the best bit is that y...
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A great hack – How to leave a voicemail that get’s a call back

When you have been communicating with a prospective client and then they fail to respond to our voicemail messages isn't that annoying? How could we leave a voicemail message where the recipient is compelled to call us back?   The trick is to create so much intrigue and fear of missing out that they are compelled to call you back. So when you leave a voicemail then start it with y...
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Good News!

Psychology 101: When you are talking to someone, and you begin with "Good news..." you pre-frame their brain to feel good and positive about what you say next. It's the oldest copywriting technique in the book. Of course, when it comes to writing copy - whether to prospects or existing customers you can literally begin your text with the words "Good news..." And here's the biggie... yo...
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Consultant and coach lead generation. Do you really need to buy more consulting and coaching sales leads?

*************************************************************** UPDATE MARCH 2022 I am currently inviting established consultants and coaches to trial my "Keap for Consultants" marketing and sales system as Beta testers. I will give beta testers a proven marketing and sales system worth £5000 and all I ask is that you provide feedback to enable me further improve the system. Click here to ...
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How to build your LinkedIn database of connections and create sales opportunities

I am now a big fan of LinkedIn automation -for me, it's now on a par with Keap/ Infusionsoft! It's exciting, like having the automation power that Infusionsoft brings, but what Infusionsoft lacks is a huge, searchable, built-in, up-to-date database of business people. I was on the Growth Mindset Movement Podcast with Paul Greig-Smith the other day with a new strategy - if you were starting with...
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Hotjar – look “over the shoulder” as visitors view your website

hotjar
Hotjar is a great little tool that gives you a real feel as to how website visitors are using your website - and what they experience while on your site. So it records the visitor's screen and shows mouse movements, clicks etc. So giving you a real feel for what the visitor experienced - were there broken images or links for example It can also create heatmaps of web pages to show you the ar...
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Have you got a LinkedIn marketing automation strategy to generate sales enquiries?

schedule linkedin posts automatically
Have you got a Linkedin marketing automation strategy that will generate sales enquiries?  (or do you struggle to employ workers? - that's a whole other topic. Click here). Most people never tap into the full sales potential of LinkedIn because it is hard and time-consuming work. Writing, reading, commenting and liking posts, writing articles, sending invite requests (that often get ignored). I...
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