Here are some food for thought sales stats.
40% of salespeople never follow up with a prospect
25 % of salespeople make a second contact and stop
12% of salespeople only make 3 contacts and stop
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Only 10% of salespeople make more that 3 contacts
2% of sales are made on the first contact
3% of sales are made on the second contact
5% of sales are made on the third contact
10% of sales are made on the fourth contact
80% of sales are made on the fifth to twelfth contact
So, most sales occur from consistent follow-up, yet most salespeople do not follow up consistently.
Why is this? Well, it takes work and organisation in the first place. And if the salesperson is looking to achieve their monthly target then they will likely take the new fresh leads and run through them, try to contact a prospect a couple of times in order to quickly get the “low hanging fruit” sales – and after that be asking for a new fresh batch of leads.
So how can this be fixed? Let marketing and sales automation do the grunt work – let software automatically follow up and make the “contacts” on behalf of the salesperson. Let the software bubble to the surface the prospects who have been nurtured sufficiently by follow-up that they are now ready to talk to the salesperson.
If you would like to learn more about how Keap (my marketing and sales automation software of choice) could transform the results from your sales team then I would be delighted to have a chat – you can schedule a short initial discovery call here.
Julian
Katrina Jones – Propery Rental / Online Courses
Absolutely incredible! ... THANK YOU JULIAN. Total expert.…
Absolutely incredible! I spent hours on YouTube and on the phone to different people trying to figure out Keap / Infusionsoft for myself, and Julian has been nothing short of a life saver. Within one and a half hours (one of which was complimentary which was so generous) I have built my first entire campaign, improved my lead capture landing page, been taught tags, sequences and timers, put over 3000 into my first campaign (all at different points) and have never felt so confident with a piece of software in my life! Within 20 minutes of sending my first email - I've had an email from someone wanting to buy my product and I haven't even tried to sell it yet!!! THANK YOU JULIAN. Total expert.
Katrina Jones - Owner of Kendall Bailey
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