When setting up HighLevel for your business, you have three main options: Do It Yourself (DIY), Done With You (DWY), or Done For You (DFY). But which approach is the best? That depends on your budget, technical ability, and how fast you want results.
Let’s break down each method so you can decide which is the right fit for your business.
Option 1: Do It Yourself (DIY) – The Hands-On Approach
If you like to be in control and don’t mind getting stuck into the details, the DIY approach might suit you. This involves setting up HighLevel yourself by following guides, watching tutorials, and troubleshooting as you go.
Pros:
Cost-effective – The cheapest option because you’re not paying for external help. Full control – You know exactly how everything works. Flexible – You can tweak and optimise your system over time.
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Cons:
Time-consuming – Learning HighLevel from scratch takes time. Risk of mistakes – Without expert guidance, you might set things up inefficiently. Slower results – You’ll spend time figuring things out rather than generating leads.
Best for:
Startups and solopreneurs who have more time than money. Tech-savvy marketers comfortable with automation tools.
Option 2: Done With You (DWY) – A Guided Setup
DWY is a hybrid approach where you work with an expert to set up your HighLevel system while learning how to use it. This typically includes strategy sessions, implementation help, and training.
Pros:
Faster implementation – You get expert input from day one. Hands-on learning – You’re involved in the process, so you gain skills. Customised setup – Your system is built around your business needs.
Cons:
More expensive than DIY – You’re paying for expert time. Still requires effort – You need to dedicate time to learn and implement.
Best for:
Business owners who want a structured setup but still want control. Teams who need training to manage HighLevel effectively.
Option 3: Done For You (DFY) – Hands-Free Setup
With the DFY option, an expert (or agency) sets up HighLevel for you, from automations and funnels to email sequences and integrations.
Pros:
Fastest setup – Your system is up and running quickly. Expert-level execution – Everything is built optimally from the start. No learning curve – You focus on running your business, not learning software.
Cons:
Most expensive option – You’re paying for a complete setup. Less control – You’ll rely on someone else for changes and updates. Knowledge gap – If you don’t get proper training, you may struggle to manage it later.
Best for:
Businesses that want HighLevel running ASAP with minimal involvement. Those with a budget who prefer to outsource rather than DIY.
So, Which Is the Best Option?
The right choice depends on your situation:
- If you have more time than money → DIY.
- If you want to learn but need expert guidance → DWY.
- If you want results fast and are happy to outsource → DFY.
If you’re serious about getting HighLevel working for your business but don’t want to waste time on trial and error, a Done With You service is often the best balance. You get expert guidance without losing control of your system.
Want to see how this works in practice?
Book a Discovery Call with Julian and he can help you to map out the best approach for your business. Check out Julians Highevel agency – marketerM8
