EC Coaching

Marketing Asset Review – Foundation Block 1 – Entrepreneurs Marketing System

Your marketing assets such as website, direct mail, flyers etc are probably created ad hoc and are informally assessed by - “I like that”. Now is the time to have a Marketing Asset Review standardised process to ensure the quality of the marketing assets that are approved within your business. Obviously, at the end of the day, the success of any piece of marketing comes down to the sales it ...
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Neighbourhood Card Examples Library

Having a Neighbourhood card is a foundation block of the Entrepreneurs Marketing System by the Entrepreneurs Circle. If you provide services at customers homes then this is a fantastic strategy to get new customers. One Entrepreneurs Circle member who fits kitchens and bathrooms did 30 installations and off the back of neighbourhood cards generated a further 9 jobs! Just by dropping cards at th...
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Get your copy of my new guide – The Small Business Owners Growth Guilde – The 11 Marketing Foundation Blocks Your Business NEEDS To Flourish And Thrive

I have just released my new guide for download - The Small Business Owners Growth Guilde - The 11 Marketing Foundation Blocks Your Business NEEDS To Flourish And Thrive I trust you will find this guide highly beneficial for your business. From our experience helping entrepreneurs over the past 20 years with marketing, these are the 11 Marketing Foundation Blocks that every business needs...
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Book Review – Duct Tape Marketing by John Jantsch ⭐⭐⭐⭐⭐

duct tape marketing
Duct Tape Marketing is a great book for the small business owner and marketer without being full of marketing speak and jargon. Full of practical steps that a marketer can take to move the business forward. Here are the top tips that I took from Duct Tape Marketing :- Chapter 13, 'Ramp Up a Systematic Referral Machine'. My eyes lit up when the title of the chapter mentioned "Machine". Th...
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Video – Nigel Botterill explains how to Build your Business in 90 minutes a day

build your business in 90 minutes a day nigel botterill
In this video Nigel Botterill, Entrepreneurs Circle founder explains how to build your business in 90 minutes a day. This is a core habit that the Entrepreneurs Circle coaching instills in clients - to deliberately block out time each day to work ON the business rather than IN the business. We call it "getting out of the weeds".   If you want to grow your business and found this vi...
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Water Softener Marketing – Seven Top Tips

If you are responsible for water softener marketing for your business then I hope you will find these 7 top tips valuable, so please read on. The first step to winning more water softener installation jobs is to think like a potential client who has an issue with hard water as it causes a mineral buildup in water pipes, heating systems and appliances, and its poor soap and/or detergent cleaning...
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My Go To Free Editing Software For Images, Video and HTML – 2022

free editing software
If you occasionally need to do simple image, video and HTML edits for your marketing material then the professional softwares like Photoshop and Adobe Premiere Rush can be like using a "sledgehammer to crack a nut" and be cost-prohibitive. However, there are free alternatives that will do the job just fine. They will not have all the advanced features that the paid solutions have, but then we are ...
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Top 10 Marketing Business Books for Entrepreneurs ⭐⭐⭐⭐⭐

Here are my top 10 marketing business books for entrepreneurs (PDF download). Now, these books will only resonate with you if you own or work in a small entrepreneurial business where generating sales is key. If you are looking for academic marketing books or you work in corporate marketing then these will not be for you. There is just a brief explanation of the value I received each time I read t...
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Oversubscribed by Daniel Priestley ⭐⭐⭐⭐⭐

I had to read Oversubscribed after my brother said that it contained many of the ideas and principles that I follow. And he was right. This book resonated very strongly with me - it makes perfect sense. Rather than think of the market forces of supply and demand being fixed, the paradigm shift occurs when you see how the factors governing demand can be changed by you, for your benefit. Anothe...
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