Would you prefer to employ advanced lead source and ROI tracking over Keap / Infusionsoft’s built-in basic reporting?
Keap/ Infusionsoft’s lead source tracking is… alright, but constrained. For instance, it will record “Google” as the lead source, which combines both organic and paid traffic. For example, you count not dig down to particular advertising and keywords that resulted in a sale.
A free tool from Box Out Marketing called ROI Tracker may provide you with detailed reporting about the ROI of your lead sources. If you use Google Adwords, for instance, it may even be able to store the keyword they entered and add it to a custom field on the contact record. In order to determine which Google Campaigns, Ads, and Keywords are working for you . Check out the link to Box Out Marketing.
https://www.boxoutmarketing.com/roi-tracker
Do you need any assistance with Keap / Infusonsoft? Let’s have a chat, simply schedule a free Discovery call.
Photo by rupixen.com on Unsplash
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