Hotjar is a great little tool that gives you a real feel as to how website visitors are using your website – and what they experience while on your site.
So it records the visitor’s screen and shows mouse movements, clicks etc. So giving you a real feel for what the visitor experienced – were there broken images or links for example
It can also create heatmaps of web pages to show you the areas where visitors focus on – or avoid.
Both tools can give you some valuable insights as you optimise your website.
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I am using the free version which records 35 visits per day (which is enough for me), or the paid version with more visit recordings start at 31 Euros a month (as of Jan 2022). The HTML code was simple to install in the Header of my website pages and it was good to go – literally took a couple of minutes to set up.
Give it a go and let me know what you think.
Julian
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