Blog

Julians’ Blog. Topics include Infusionsoft and marketing.

Keap / Infusionsoft Update June 2019

Keap / Infusionsoft update details. 1 New look to Campaign builder 2 New Goal - Email Open Goal. Here is my post on how to use this goal with consideration. Tracking email opens with the Email Open Goal in the Keap / Infusionsoft Campaign Builder 3 New Process - Create Order   Here is the link to the Keap / Infusionsoft update details  https://help.infusionsoft.com/help/june-up...
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Tracking email opens with the Email Open Goal in the Keap / Infusionsoft Campaign Builder

[UPDATE - March 2022. The email open goal has now been removed from the Keap Campaign builder. It was never an accurate goal as it relied on variables outside of Keap's control. Plus with Apple stopping reporting back tracking data it means that this goal could not be relied upon to give us valuable inputs to control our campaigns, so rather than have an unreliable goal it was removed from Campaig...
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Integrating Keap / Infusionsoft and Proclaim by Eclipse Legal Systems

Are you looking to integrate Keap / Infusionsoft and Proclaim for your legal practice? I am currently working on a project for a client to integrate both Keap / Infusionsoft and Proclaim. Why would a legal practice want to do this? Well, Proclaim is an excellent software to enable you to manage your cases. But it is not a marketing tool. Keap / Infusionsoft is not a tool to manage legal c...
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ResponseSuite – a hot tool for surveying and profiling your Keap / Infusionsoft prospects and customers.

Are you looking to profile and survey your Keap / Infusionsoft prospects and customers? I have just been going through the onboarding and setting up my ResponseSuite and Keap / Infusionsoft surveying system. So ResponseSuite is a surveying tool which has some unique advantages for us Keap / Infusionsoft users. Firstly, it lets you do all the surveying features you would expect- ask quest...
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Personalised video messages with Bonjoro and Keap / Infusionsoft – what a combo!

The Bonjoro and Keap / Infusionsoft integration has to be one of my stand out finds of the year in terms of marketing automation. OK, so we know what Keap / Infusionsoft does - it automates marketing and business processes. It saves us time and increases sales when leads and customers do not "drop between the cracks". But the issue these days with automated emails and bots is that everyt...
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Great quotes from Don Draper from Mad Men

I loved the TV series Mad Men and especially the character Don Draper. They resonate with me as previously I worked for one of the large global Ad Agencies (referred to more than once in the series). I found these quotes by the fictional character that were published by Gareth Goh.  [Update Feb 2021 - I just learnt from an article by Drayton Bird that Don Draper was actually based on a real ad guy...
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Jordan Belforts Straight Line Selling methodology applied to Keap / Infusionsoft marketing

This weekend I read the excellent book 'Way of the Wolf' by Jordan Belfort. In this book, he outlines his Straight Line Selling methodology. This is fantastic training if you are a salesperson or manage a sales team - definitely worth a read. But what struck me was the way that the Straight Line Selling methodology could be applied to Keap / Infusionsoft marketing campaigns using the Keap / Inf...
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Top 10 Marketing Business Books for Entrepreneurs ⭐⭐⭐⭐⭐

Here are my top 10 marketing business books for entrepreneurs (PDF download). Now, these books will only resonate with you if you own or work in a small entrepreneurial business where generating sales is key. If you are looking for academic marketing books or you work in corporate marketing then these will not be for you. There is just a brief explanation of the value I received each time I read t...
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Add video to emails in Keap / Infusionsoft Email Builder

A frequently asked question by newcomers to email marketings is can we add video to emails Keap / Infusionsoft Email Builder? Now, as a rule you cannot. The reason being is that spam filters to not like when you have active scripts and such like that run automatically in the email client - it could be a bit of malicious software. So very sensibly the spam filters do not allow videos to play aut...
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Create and send certificates to clients automatically using Keap / Infusionsoft + Zapier + Google Sides

If you have customers who you would like to send certificates or other documents too then you will find this short video by Greg Jenkins of Monkey PodMarketing really useful. So say you want to send someone a certificate once they complete a course. Or really you could use this any time you want to send someone a document that they could print out. All you require is Keap / Infusionsoft, Zap...
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