Blog

Julians’ Blog. Topics include Infusionsoft and marketing.

Unscreen.com – a handy tool to remove backgrounds from videos

This handy graphics tool is called   unscreen.com What this tool does is automatically remove the background from a video. So no need for a green screen. It's free too. When I tested this tool the results really depended on the quality of the video that you input. So I would create a favourite for this webpage on your browser favourites and give it a try on your next video.   &...
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What is the average email open rate? In the UK it is just 10%.

whats average email open rate
The average email open rate is just 10%!?! And the average click-through-rate? 1% - one measly per cent. To really hit this home let’s do some maths: Let’s say you have an email list of 5,000 prospects, leads and customers.When you send an email about your latest offer here’s what happens: 5,000 people get sent the email. Only 10% open it. So only 500 people see your email. Of the ...
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Successful Trade Show Follow Up Marketing – only 32% of exhibitors can effectively follow up & report on conversions

trade show follow up
According to Exhibitor Online less than 70% of trade show exhibitors have a formalised marketing system to follow up with trade show leads and only 32% have a system that can track and report on conversions of those leads. After each trade show do you have a stack of cards like this to follow up with? And hand on heart how many times will you try to follow up with these leads? Most companies...
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Klaviyo email marketing for ecommerce clients

klaviyo email marketing
I have recently been consulting with a UK e-commerce client who uses Shopify as their shopping cart and was looking to use Klaviyo email marketing. The client wanted to organise their email marketing. Now even though this could have been done using Keap / Infusionsoft we found Klaviyo a better solution for them. (however, if you are looking to directly integrate Shopify into Keap / Infusion...
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A marketing no-brainer – Retargeting previous website visitors

Are you familiar with Retargeting or Remarketing? This is the marketing technique whereby when someone visits your site they are tagged with a cookie and you can then advertise to them as they browse around the internet. (Remarketing is one of the foundation blocks of the Entrepreneurs Marketing System.) Below is an example of my remarketing in action that I spotted as I was booking a tr...
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How to create an offline affiliate (referral) Program with Keap/ Infusionsoft and track offline sales and reward partners

Use the Keap / Infusionsoft referral module to track and pay commission on off-line sales to affiliate/referral partners. Keap / Infusionsoft has a pretty powerful affiliate (referral partner) module built right into the commerce functionality. Now, this is great. But what if you are selling products offline - can you still track leads and reward partners with a commission? Say you are a...
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Are you seeking training and implementation support for Keap / Infusionsoft in Montreal, Canada?

Are you either thinking about or already using Keap / Infusionsoft in Montreal, Canada for your business and now seeking help from a leading Keap / Infusionsoft consultant? If you are then read on. My name is Julian Mills and I am the #1 ranked Keap / Infusionsoft consultant on the Keap / Infusionsoft Marketplace, based on client feedback. I have specialised in Keap / Infusionsoft marketing aut...
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Is a lost customer really lost?

lost customer campaign
Every business loses customers. These are customers who bought from you previously but have not come back to you in the anticipated amount of time. Typical reasons; They just forgot about you. A competitor tempted them away. They no longer need your product/service at the time. The member of staff who purchased left the company. They moved house They died or the business closed etc et...
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Take offline credit card payments using only your phone and Stripe

Yesterday I was thinking about the upcoming Shout Expo in Lancaster where I will be exhibiting. What I am looking to do is use my book - The Entrepreneurs Marketing System as a tripwire offer and sell it for £5. So how do I collect offline credit card payments? I could ask for cash - a hassle for me and the buyer during a busy exhibition. I could use an Infusionsoft order form and ask t...
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Yesterday I was presenting on joint webinar with Eric from Bonjoro – Three Steps to generating more sales with Keap

    Yesterday I was presenting on a joint webinar with Eric from Bonjoro where I demonstrated the 3 steps to generating more sales from Keap / Infusionsoft. Below is the recording from yesterday's webinar where I demonstrated. Understand the simple way to successfully map out your automation plan with clarity The 6 top campaigns you should run to drive sales Why you s...
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