Julians Hints, Tips and Hacks

Hints, Tips and Hacks that Julian finds helpful in life, marketing and business.

How do you throttle emails in Keap / Infusionsoft campaigns?

Don't let Google fool you with personalised search results
So how do you throttle emails in Keap / Infusionsoft campaigns? As of November 2020 the Keap / Infusionsoft Campaign builder does not have a throttle function. The free Throttle Bot allows you to stagger the sending of emails from the Keap / Infusionsoft campaign builder. The groups might not be exactly equal, but they will be close. It's truly random. There are many potential uses for this...
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How to merge and insert a friendly, human looking date into Keap / Infusionsoft emails?

Don't let Google fool you with personalised search results
If you have ever tried to merge an Keap / Infusionsoft custom field date into an email or letter you will know what I am talking about here, you end up with some computerised version of a date, right down to the nearest second. Know what I mean? The free Friendly Date Bot from Funnel Bots takes those ugly hard to read dates that computers love and displays it in a nice friendly format. We l...
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How do you split test Keap / Infusionsoft emails?

Don't let Google fool you with personalised search results
So how do you split test Keap / Infusionsoft emails? As of November 2020 the Keap / Infusionsoft Campaign builder does not have a split test function. The free Split Tester Bot allows you to randomly split a group of contacts into different groups. The groups might not be exactly equal, but they will be close. It's truly random. There are many potential uses for this - the simplest to expla...
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How can you automatically de-dupe (merge duplicates) contact records in Keap / Infusionsoft?

Don't let Google fool you with personalised search results
I've never met a single Keap / Infusionsoft user who loved de-duplicating their database. Besides the fact that it's a laborious process, it's just no fun. That's why when I saw these two free tools Iw as very excited. These two tools are called the Auto merge Bot and Duplicate Bot in the Funnel Bots suite of tools by Fix Your Funnel (Here is a link to my post on Fix Your Funnel)   Aut...
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How do you automatically move an opportunity record in Keap / Infusionsoft?

automatically move opportunities infusionsoft
A question that clients ask on occasions is how do you automatically move an opportunity record in Keap / Infusionsoft? In Keap / Infusionsoft, out of the box, opportunity records have to be moved manually by the salesperson who is dealing 1-2-1 with the prospect. But on occasion, it would be really useful to move an opportunity automatically. For example- 1 - When a lead has stagnated in...
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How do you automatically unsubscribe contact emails in Keap / Infusionsoft?

automatically unsubscribe contact emails in Infusionsoft
A question that clients ask on occasions is how do you automatically unsubscribe contact emails in Keap / Infusionsoft? In Keap / Infusionsoft, out of the box, there are three ways that contacts can be unsubscribed. 1 - Contacts click the Unsubscribe link in an email. 2 - The Keap / Infusionsoft user manually unsubscribes individuals or batches of emails. 3 - The system automatically u...
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Answer the Phone – Foundation Block 11- Entrepreneurs Marketing System

Answer the phone
Itโ€™s amazing how many businesses do not answer the phone quickly and potential new business is lost. And even when a message is left then there is no system or staff in place to follow up on the message. You can get an external call answering service to do this for you. There are many excellent services available, but here at the Entrepreneurs Circle we recommend www.theOfficeGenie.co.uk Here i...
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LinkedIn – Foundation Block 10 – Entrepreneurs Marketing System

At the very least get your Linkedin profile set up and that of your business too, so that prospects can find you easily on LinkedIn. And do a review every 6 months to keep these current and up to date. Here is a useful resource on this subject, www.julianmills.co.uk/linkedin-profile. Here is the complete list of 11 Foundation Blocks of the Entrepreneurs Marketing System:- => Re-market...
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Neighbourhood Cards – Foundation Block 9 – Entrepreneurs Marketing System

Neighbourhood card
This only applies if your business involves going out to customers homes and delivering your service. But if you are working at a customers home then you should invest a few extra minutes to drop neighbourhood cards at the surrounding homes - 5 to the right, 5 to the left and the 10 homes opposite. It is even better if you can mention your customers name on the card - a pre-emptive referral. E...
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Knowledge Centre – Foundation Block 8 – Entrepreneurs Marketing System

For this Foundation Block on the Knowledge Centre, I recommend that you obtain a copy of the excellent book โ€œThey Ask You Answerโ€ by Marcus Sheridan. In your business you are an expert, you know your stuff. If you use this to passionately educate your potential customers then this will draw customers to you as they grow to know, like and trust you. This book is the bible on how to do this. ...
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