Entrepreneurs Circle Certified Coach

Don’t make your emails boring – 3 top tips guide

Our prospects receive more emails now than ever before. So standing out in the inbox is becoming more and more important. Here are 3 tips to help make your marketing emails more exciting! Use emojis, countdowns and mega-merge fields If you swipe these tactics and use them in your email theyโ€™ll stand out in the inbox, get more opens, more clicks and boost engagement!
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Where does your business sit on the Money Pyramid?

This is the money pyramid, every business and its owner, sits somewhere in this pyramid. There are five main parts to it, at the pinnacle are the 1% who are rich, the people and businesses that are really successful and are doing amazingly well. Just beneath them is the 4% of businesses who are prospering and doing great. Next tier down,ย  with roughly 15% of those in any industry, they are ...
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Accountancy marketing – Five top tips

If you are responsible for accountancy marketing then I hope you will find these 5 top tips valuable, so please read on. The first step to winning new accountancy clients is to think like a potential client who has an issue with their current accounting system - be it an incumbent accountant or an in-house solution. Put yourself in their shoes. What thought processes will they go through? Wh...
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Wow – Save over 50% on Royal Mail door drop leaflets

Royal Mail door drops with leaflets can be very effective for companies that provide products and especially services for homeowners - home maintenance, garden maintenance, restaurants etc etc. I am sure you will know yourself if door drop leaflets is suitable to target your ideal customers. But how do you go about it? Well, Chris Bailey from Bailey' Floor Care in the West Midlands has creat...
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Do you ask people to unsubscribe from your email list often enought?

Asking your email list subscribers to unsubscribe from your email lists may at first seem counter-intuitive. After all, it feels good to see that you have a big email list - right? But long term it makes perfect sense to ask people to unsubscribe. Back when I started email marketing in the 1990's having a large email list and blasting out emails made perfect sense. But times have changed. ...
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Mailchimp implementation in the UK. Do you need help from a marketing automation consultant?

Are you a Mailchimp user in the UK looking for email marketing implementation help? Since 2009 I have specialised in marketing automation using tools such as MailChimp, Keap / Infusionsoft and ActiveCampaign. What I have found working with hundreds of small business clients is that before choosing any system it is essential that you have a clear strategy that will effectively guide you throu...
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Making Websites Win by Karl Banks & Ben Jesson – founders of Conversion Rate Experts โญโญโญโญโญ

making websites win
If you are looking to get the most sales from your website then you need to read this book, Making Websites Win from Conversion Rate Experts. It is full of actionable learnings on how to go about scientifically optimising not just your website but all aspects of your business. I am grateful to Nigel Botterill from The Entrepreneurs Circle for recommending that I read this book. The amazi...
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Revive Old Posts – WordPress Plug In

If you are regularly creating content in your WordPress website or blog then over time you will build up a huge library of content - I am currently on over 600 blog posts. This will be especially true if you have read and following the principles outlined by Marcus Sheridan in his excellent book - They Ask, You Answer. Anyway, it is a shame that these blog posts become less and less visible as ...
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