80% of sales are made on the fifth to twelfth contact
So, most sales occur from consistent follow-up, yet most salespeople do not follow up consistently.
Why is this? Well, it takes work and organisation in the first place. And if the salesperson is looking to achieve their monthly target then they will likely take the new fresh leads and run through them, try to contact a prospect a couple of times in order to quickly get the “low hanging fruit” sales – and after that be asking for a new fresh batch of leads.
So how can this be fixed? Let marketing and sales automation do the grunt work – let software automatically follow up and make the “contacts” on behalf of the salesperson. Let the software bubble to the surface the prospects who have been nurtured sufficiently by follow-up that they are now ready to talk to the salesperson.
If you would like to learn more about how Keap (my marketing and sales automation software of choice) could transform the results from your sales team then I would be delighted to have a chat – you can schedule a short initial discovery call here.
Julian has made all my Keap wishes come true. As a business owner with plans for massive expansion, having an expert like Julian in my corner has been instrumental in building the behind the scenes for this amazing tool. He is honest and genuine in his work and efforts - and is incredibly passionate about ensuring you are getting the most value working with him. Highly recommend.
Get a free copy of my book - The Entrepreneurs Marketing System
The Entrepreneurs Marketing System has been written by myself and Nigel Botterill and has taken the best part of 10 years to hone, refine and test and is the foundation of the Entrepreneurs Circle coaching system.
It gives SME business owners a proven step-by-step system to get and retain all the customers they'll ever need.... Rhythmically & consistently - just like clockwork.
You'll need a deep understanding of the Entrepreneurs Marketing System if you are going to use it in your business and this is exactly what our new book provides. If you would like a copy you just pay the postage and packing.
What is Entrepreneurs Circle Coaching and how can it help you?
As an Entrepreneurs Circle coach, I work with small business owners to crack the rhythmic acquisition of customers, so that the business delivers the profits and drawings that you require. The Entrepreneurs Marketing System is fundamental to coaching and has been developed by the Entrepreneurs Circle over the past 10 years while successfully working with thousands of small business owners.
Interested? Request a full information pack to mull over with a brew.
