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User.com implementation in the UK. Do you need help from a marketing automation consultant?

Are you a User.com user in the UK looking for marketing automation consultancy and implementation help? Since 2009 I have specialised in marketing automation using tools such as MailChimp, Keap / Infusionsoft and ActiveCampaign. What I have found working with hundreds of small business clients is that before choosing any system it is essential that you have a clear strategy that will effecti...
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Renewable energy lead generation. Do you really need more renewable energy sales leads?

solar panel sales lead
You have no doubt arrived at this post because you are looking for more renewable energy sales leads from your lead generation for your renewable energy business. But is this really the case? So do the lead generation maths stack up? If you double the number of sales leads then you will double your sales and grow your business. That is true, but at the same time, you will probably more than dou...
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Solar panel lead generation. Do you really need more solar panel sales leads?

solar panel sales lead
You have no doubt arrived at this post because you are looking for more solar panel sales leads from your lead generation for your renewable energy business. But is this really the case? So do the lead generation maths stack up? If you double the number of solar panel sales leads then you will double your sales and grow your business. That is true, but at the same time, you will probably more t...
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We’re exhibiting at the North West Business Expo on the 5th November

  I am delighted to confirm that we will be exhibiting at the Shout Network North West Business Expo on the 5th November 2021 where we will be speaking to delegates on how to use marketing automation tools to not only increase sales and profits but save time too. To get your free ticket and for more information on the expo visit https://shoutexpo.com/northwest/ If you would like to...
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Unscreen.com – a handy tool to remove backgrounds from videos

This handy graphics tool is called   unscreen.com What this tool does is automatically remove the background from a video. So no need for a green screen. It's free too. When I tested this tool the results really depended on the quality of the video that you input. So I would create a favourite for this webpage on your browser favourites and give it a try on your next video.   &...
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What is the average email open rate? In the UK it is just 10%.

whats average email open rate
The average email open rate is just 10%!?! And the average click-through-rate? 1% - one measly per cent. To really hit this home let’s do some maths: Let’s say you have an email list of 5,000 prospects, leads and customers.When you send an email about your latest offer here’s what happens: 5,000 people get sent the email. Only 10% open it. So only 500 people see your email. Of the ...
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Keap / Infusionsoft Support – USA, Canada & South America

Are you based in the USA or South America and interested in support for your Keap / Infusionsoft automated marketing campaigns? Since 2009 I have helped hundreds of business owners with systemizing and automating their marketing with Keap / Infusionsoft. (Read About Julian). I have over 25 years of real-life, "in the trenches" marketing experience with small business owners and my marketing ...
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Successful Trade Show Follow Up Marketing – only 32% of exhibitors can effectively follow up & report on conversions

trade show follow up
According to Exhibitor Online less than 70% of trade show exhibitors have a formalised marketing system to follow up with trade show leads and only 32% have a system that can track and report on conversions of those leads. After each trade show do you have a stack of cards like this to follow up with? And hand on heart how many times will you try to follow up with these leads? Most companies...
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Klaviyo email marketing for ecommerce clients

klaviyo email marketing
I have recently been consulting with a UK e-commerce client who uses Shopify as their shopping cart and was looking to use Klaviyo email marketing. The client wanted to organise their email marketing. Now even though this could have been done using Keap / Infusionsoft we found Klaviyo a better solution for them. (however, if you are looking to directly integrate Shopify into Keap / Infusion...
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A marketing no-brainer – Retargeting previous website visitors

Are you familiar with Retargeting or Remarketing? This is the marketing technique whereby when someone visits your site they are tagged with a cookie and you can then advertise to them as they browse around the internet. (Remarketing is one of the foundation blocks of the Entrepreneurs Marketing System.) Below is an example of my remarketing in action that I spotted as I was booking a tr...
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