There are 5 reasons why your Keap / Infusionsoft referral partner program is failing . . . and it has nothing to do with link tracking.
1) Sure you’ve slapped an Keap / Infusionsoft form on your website to register affiliates… but that’s the problem! Enrolling affiliates should be the beginning of a smooth experience that engages affiliates and reinforces your credibility and professionalism. After all, sending referrals is, at its core, an exercise in trust. Your referral partners must trust that folks they refer to you will be handled effectively and professionally. You MUST get it right from the beginning.
2) You’re making it difficult for affiliates to enroll and get started. Make it easy to get swipe copy, tracking codes and promotional media and materials. Keap / Infusionsoft’s referral partner portal is not a pleasant experience for your partners. It’s confusing and partners can easily make mistakes– like picking the wrong link for the wrong banner. Keep it stupid simple.
3) You’re not reinforcing YOUR brand. Reinforce your brand (not the type of affiliate software you use.) Aren’t you trying to get your referral partners to promote you, not Keap / Infusionsoft? Enough said.
| Did you find this content useful? |
|---|
| Sign up for my free Marketing Hints, Tips and Hacks email newsletter every Tuesday at 11am. => Sign up here <= |
4) You’re not making it easy to socially share. Make it stupid simple to immediately promote your content across social channels.
5) You’re not incentivizing your affiliates beyond commissions. You should use your referral partner portal to control and customize your interactions with partners. Start engaging contests, run leaderboards, earn badges and integrate other gamification methods to build excitement around your promotions.
Now with Keap / Infusionsoft-powered AffiliateDash, you can solve these problems and more. You can get an AffiliateDash free trial here and see for your self how you can bring your Keap / Infusionsoft referral partner program back to life.
If you would like to schedule a Discovery Call with me to learn more then click the button below.
