HighLevel is excited to reveal a significant upgrade to WhatsApp conversations! Effective from November 1, 2024, service conversations on WhatsApp will be completely complimentary. This allows any businesses to engage with customers without concern for per-conversation costs. Hence, facilitating unlimited service conversations for reinforcing robust relationships and delivering exceptional support.
![Screenshot 2024-11-26 at 1](https://canny-assets.io/images/e368b24ea6659a6836ccc2cb4b409c2b.png)
**What Has Changed?**
HighLevel introduces unlimited free service conversations, meaning businesses now have the freedom to start and sustain service conversations with customers free-of-charge. By doing this, HighLevel aims to eliminate financial hindrances to improved customer engagement.
Effective from November 1, 2024, this change applies to all businesses utilizing WhatsApp for their service dialogs. This guarantees a smoother experience for each participant in the future.
**What Exactly Are Service Conversations?**
Service conversations consist of customer-invoked interactions as well as business-initiated free-form messages sent within a 24-hour customer service window. HighLevel is pleased to offer these free-of-charge, which allows companies to fully exploit communication opportunities with their customers.
![](https://www.youtube.com/watch?v=Ls5Vu0IQPNw)
**Why This is Significant?**
**Augmenting Customer Engagement:** With absence of limitations on service conversations, businesses are now equipped to deliver timely support, address inquiries, and augment customer contentment without accruing extra expenses.
**Cost Savings:** HighLevel safeguards businesses from additional per-conversation charges and redirects those savings towards strengthening customer relationships and extending their commercial reach.
**Unlimited Communication:** HighLevel encourages businesses to concentrate on delivering high-quality service without concerns for limitations, whether it’s answering queries, providing after-sales support, or resolving issues.
**Support Article:** For comprehensive details on service conversations and this conscious upgrade, review the HighLevel support article [here](https://help.gohighlevel.com/support/solutions/articles/155000001428-whatsapp-pricing-and-billing-full-guide#Rates).
Click here for the full HighLevel update article
What to learn more or need help with HighLevel for your marketing? Book a Discovery Call with Julian.